As the Content Manager, you will be responsible for developing and executing the content strategy for the Indian market. Your role will involve creating, managing, and optimizing digital marketing content across various platforms to drive engagement, brand awareness, and customer acquisition. You will work closely with the global Marketing Manager to align and apply strategies that increase brand awareness and support overall marketing objectives. Fluency in Hindi and English is essential, and proficiency in any additional regional language is a significant advantage.

These are your responsibilities:

• Develop and execute a comprehensive content strategy for the Indian market.

• Create, edit, and publish engaging content across various digital platforms including social media, websites, and email campaigns.

• Ensure all content is culturally relevant and tailored to the target audience.

• Collaborate with the global Marketing Manager to align content with overall marketing strategies and goals.

• Implement strategies to increase brand awareness and customer acquisition in coordination with the global Marketing Manager.

• Monitor and analyze content performance, making data-driven decisions to optimize results.

• Manage and maintain a content calendar, ensuring timely delivery of content projects.

• Oversee the localization of global content to fit the regional market needs.

• Coordinate with external partners and influencers to amplify content reach.

• Conduct market research to identify content trends and opportunities within the region.

This is what we expect from you:

• Ensure all content aligns with the brand's voice and marketing objectives.

• Drive engagement and customer acquisition through compelling content.

• Maintain a consistent content output schedule.

• Monitor content performance and continuously improve based on analytics.

• Foster relationships with external partners and influencers.

• Stay updated on industry trends and competitor activities.

 
 This is what we require from you:

• Proven experience as a Content Manager or similar role.

• Strong writing, editing, and proofreading skills.

• Excellent written and verbal communication skills in Hindi and English.

• Experience with digital marketing channels and content management systems.

• Highly organized with the ability to manage multiple projects simultaneously.

• Creative mindset with the ability to generate innovative content ideas.

• Understanding of SEO best practices and content optimization techniques.

• Familiarity with social media platforms and digital marketing tools.

• Knowledge of the Indian market and cultural nuances.

This is a plus about you:

• Experience in the iGaming industry.

• Proficiency in any additional regional language such as Bengali, Urdu etc. is a significant plus.

• Familiarity with the Indian digital marketing landscape.

• Understanding of regional regulations and compliance requirements.

• Strong network of industry contacts and influencers in the region.

• Ability to create engaging content tailored to different platforms and audiences.

• Strong analytical skills to assess content performance and make improvements.

This is why you should choose us:

• Fully remote

• Competitive salary packages and bonus programs

• Profit sharing

• Career growth and development

• Multicultural team

Meet Melisa – your manager

Hi, my name is Melisa, and I'm the Marketing Manager at Multiverse. Born and raised in Turkiye, I have always been passionate about creativity and forward-thinking, which led me to pursue a career in marketing. I find fulfillment in taking on challenges and enjoy discovering new approaches that drive growth and make a difference.

I believe in a collaborative approach and value open communication. I’m known for being insightful, detail-oriented, and having the ability to solve problems effectively while fostering a supportive environment. Outside of work, I enjoy spending quality time with family, exploring new cultures, and constantly learning something new.

Application Process

Submission of Application:

Interested candidates are required to submit their CV along with a brief statement explaining why they are applying for the role and how they believe their skills and experiences align with the position.

Psychometric Testing:

Shortlisted candidates will be invited to participate in two psychometric tests. These tests are designed to assess various aspects such as cognitive abilities, personality traits, and aptitude relevant to the role.

Interview Stage:

Successful candidates from the psychometric testing stage will proceed to the interview stage. Interviews will be conducted by members of the Multiverse team, including the hiring manager and relevant stakeholders. During the interview, candidates will have the opportunity to discuss their experiences, skills, and motivations in further detail.

Final Decision:

Following the interviews, a final decision will be made regarding the candidate's suitability for the role. Successful candidates will be notified of their offer of employment, and further details regarding onboarding and commencement will be provided.

We look forward to receiving your application and embarking on this journey together at Multiverse.